{"id":79996,"date":"2023-02-27T09:30:00","date_gmt":"2023-02-27T09:30:00","guid":{"rendered":"https:\/\/barc.com\/de\/?p=79996"},"modified":"2023-11-16T13:17:38","modified_gmt":"2023-11-16T13:17:38","slug":"how-the-automotive-industry-has-changed","status":"publish","type":"post","link":"https:\/\/barc.com\/de\/how-the-automotive-industry-has-changed\/","title":{"rendered":"How the automotive industry has changed in recent years\u00a0"},"content":{"rendered":"\n<p><a href=\"https:\/\/data-festival.com\/committee-jan-zawadzki\/\" rel=\"noopener\">Jan Zawadzki<\/a>&nbsp;is not only Head of AI at CARIAD, Volkswagen Group\u2019s central software development department, but also part of the DATA festival Committee. In the podcast of Alexander Thamm, CEO and founder of DATA festival, \u201cBack to the Future of AI I EP. 3\u201d, he talks about how the automotive industry has changed in recent years as well as the general AI development in the world. &nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u201cThe question is no longer whether we need AI, but where do we currently need it most or fastest.\u201d&nbsp;<\/strong><\/h4>\n\n\n\n<p>Jan\u2019s career started with his studies in Business Administration in the US. Already during his studies, he worked with data and realized that he enjoyed it. That\u2019s why he became a consultant at EY in the field of data analytics. Because he wanted to learn more about the technical side, he went on to study Computer Science and worked for Scout24. After that, when he landed at CARIAD, it was clear to everyone that a good AI strategy was needed for the future. He has been actively working in this field for more than five years now and loves each of the challenges. &nbsp;<\/p>\n\n\n\n<p>CARIAD manufactures automotive software and is part of the Volkswagen Group. For the Group, the next logical step was the centralization of the development work. \u201cIt was understood how much value-add data provides and how much value-add lies in the development of custom functions,\u201d said Jan during the interview.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>How the automotive industry has changed in recent years<\/strong><\/h4>\n\n\n\n<p>The automotive industry has been transformed by customer expectations. For Jan and his team, it\u2019s important to be driven by customer needs, while also incorporating the data they\u2019ve already collected. \u201cJust because you can do something doesn\u2019t mean you have to do it. It\u2019s more about what the customer wants.\u201d &nbsp;CARIAD has already successfully rolled out updates \u201cover the air\u201d, demonstrating how flexible and agile this industry can become.&nbsp; &nbsp;<\/p>\n\n\n\n<p>Whereas in the past automotive function development could take up to nine years from innovation to series development, today the process is shortened by external influences and pressure. \u201cWe need to be able to respond in a more flexible, agile, and customer-centric way\u201d says Jan, and this motivates him in his daily work.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Automotive development works differently than normal AI development<\/strong>&nbsp;<\/h4>\n\n\n\n<p>\u201cOur development focuses on developing AI-based applications safely for our customers, so it has to be structured differently.\u201d There needs to be a clear set of rules on how the data is collected and also subsequently processed. The tooling needs to be certifiable to ensure that it does exactly what it is supposed to do. In addition, it needs good monitoring. \u201cIt\u2019s not like we develop an AI application and then don\u2019t touch it for ten years.\u201d One of the highest requirements of CARIAD is credibility. \u201cWe need to be able to trace data during the development work and after deployment.\u201d &nbsp;<\/p>\n\n\n\n<p>To ensure this standard, Jan explains that CARIAD focuses on employing top AI talent and innovating in this area. They proceed in two steps. The first is developing a safe and auditable AI development process that governs the entire AI-development workflow. The second step is the development of a custom software development kit which supports the AI teams to develop robust and more interpretable neural networks.<\/p>\n\n\n\n<p>Jan also supports the entire VW Group in its digitalization transformation. \u201cOur goal is to bring the footprint of AI to all areas in the Group.\u201d&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u201cMy goal is to also digitize and advance medium-sized businesses and the german industry\u201d&nbsp;<\/strong><\/h4>\n\n\n\n<p>When asked by Alexander how Jan sees the current situation of Europe compared to other countries with AI development, Jan is positive. He sees a competitive advantage in the European mindset, which focuses more on the value of safety and sustainability compared to other countries. \u201cMy goal is to digitize and advance the mid-market and industry as well. We must find ways to do more even with small data sets. This is exactly where I see our strengths and competencies in Europe.\u201d &nbsp;<\/p>\n\n\n\n<p>As an approach, he believes it is important to lower the user threshold with AI so that more companies engage with it. \u201cBy making AI easier to use and I don\u2019t necessarily mean just no-code or low-code. The question is how do we abstract it so it\u2019s easy for smaller companies?\u201d&nbsp; &nbsp;<\/p>\n\n\n\n<p>One keyword that Jan brings up in this context is data democratization.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Community events such as DATA festival and other gatherings drive AI use&nbsp;<\/strong><\/h4>\n\n\n\n<p>Jan has already been to several DATA festival events and knows how helpful the exchange with like-minded people can be. \u201cStart talking and exchanging ideas with the experts\/people on site. Because in conversations, you can already find many starting points for possible automation processes and deployments with AI.\u201d For starters, he says it\u2019s also exciting to work with open-source tools. &nbsp;<\/p>\n\n\n\n<p>Instead of pondering the AI issue too much, companies should start it more quickly. \u201cI want us in Europe to focus on our strengths!\u201d Because instead of devaluing itself for not being the fastest, Europe is known for its safe and sustainable solutions, which are also highly appreciated by other countries. \u201cWe have top academics and many hidden champions and SME\u2019s, and a strong industrial footprint. That\u2019s a big advantage of Europe.\u201d According to Jan, Europe can take brave steps to do even more in the future to make the AI world a bit better, fairer, and safer.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">You can find the complete Podcast Interview with more info in German here:&nbsp;<\/h4>\n\n\n\n<div class=\"BorlabsCookie _brlbs-cb-youtube\"><div class=\"_brlbs-content-blocker\"> <div class=\"_brlbs-embed _brlbs-video-youtube\"> <img class=\"_brlbs-thumbnail\" src=\"https:\/\/barc.com\/wp-content\/plugins\/borlabs-cookie\/assets\/images\/cb-no-thumbnail.png\" alt=\"YouTube\"> <div class=\"_brlbs-caption\"> <p>Mit dem Laden des Videos akzeptieren Sie die Datenschutzerkl\u00e4rung von YouTube.<br><a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Mehr erfahren<\/a><\/p> <p><a class=\"_brlbs-btn _brlbs-icon-play-white\" href=\"#\" data-borlabs-cookie-unblock role=\"button\">Video laden<\/a><\/p> <p><label><input type=\"checkbox\" name=\"unblockAll\" value=\"1\" checked> <small>YouTube immer entsperren<\/small><\/label><\/p> <\/div> <\/div> <\/div><div class=\"borlabs-hide\" data-borlabs-cookie-type=\"content-blocker\" data-borlabs-cookie-id=\"youtube\"><script type=\"text\/template\">PGlmcmFtZSB3aWR0aD0iNTYwIiBoZWlnaHQ9IjMxNSIgc3JjPSJodHRwczovL3d3dy55b3V0dWJlLW5vY29va2llLmNvbS9lbWJlZC9QVHdjRTdtNVFHZz9zaT1vQl9pNXMxN0ZYdUNCYnZiIiB0aXRsZT0iWW91VHViZSB2aWRlbyBwbGF5ZXIiIGZyYW1lYm9yZGVyPSIwIiBhbGxvdz0iYWNjZWxlcm9tZXRlcjsgYXV0b3BsYXk7IGNsaXBib2FyZC13cml0ZTsgZW5jcnlwdGVkLW1lZGlhOyBneXJvc2NvcGU7IHBpY3R1cmUtaW4tcGljdHVyZTsgd2ViLXNoYXJlIiBhbGxvd2Z1bGxzY3JlZW4+PC9pZnJhbWU+<\/script><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>In this blog post, you can find out why Jan sees good opportunities for Europe in AI development and how medium-sized companies can also benefit from this. At the end of the blog post, you can watch the original interview in German. Enjoy the article! <\/p>\n","protected":false},"author":30,"featured_media":47317,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[49],"tags":[],"plus":[],"content_typ":[209],"layoutvorlage":[],"class_list":["post-79996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-science","content_typ-artikel"],"acf":[],"_links":{"self":[{"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/posts\/79996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/comments?post=79996"}],"version-history":[{"count":0,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/posts\/79996\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/media\/47317"}],"wp:attachment":[{"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/media?parent=79996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/categories?post=79996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/tags?post=79996"},{"taxonomy":"plus","embeddable":true,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/plus?post=79996"},{"taxonomy":"content_typ","embeddable":true,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/content_typ?post=79996"},{"taxonomy":"layoutvorlage","embeddable":true,"href":"https:\/\/barc.com\/de\/wp-json\/wp\/v2\/layoutvorlage?post=79996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}