Data Culture Podcast
State of the Data & Analytics Market in Q1 2026 (Quarterly Market Update)
Carsten and Shawn on Europe's data sovereignty push, AI's quality bottleneck, BI's identity shift, and M&A moves across the market.
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In the first episode of our market update series this year, Shawn Rogers and Carsten Bange break down what’s changing right now in data, AI, and analytics: Europe’s push for data sovereignty, why data quality has become the #1 blocker for scaling AI (19% → 55%), and why AI delivery is shifting from IT-led rollouts to business-owned execution.
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