Publication: March 2026

The Data Fabric Survey 26

The Data Fabric Survey provides a detailed quantitative analysis of why customers buy data management tools, what they are used for, the problems they experience with the tools and how successful they are.

1,990.00  plus statutory VAT

The Data Fabric Survey ...

  • … provides a detailed quantitative analysis of why customers buy data management tools, what they are used for, the problems they experience with the tools and how successful they are.
  • … covers the challenges faced with today’s data landscapes, approaches to tool selection, current trends in data management and more.
  • … analyzes market trends and produces meaningful comparisons of competing products across a wide range of critical software and vendor-related criteria.

Further information

The Data Fabric Survey 26 is BARC’s annual study into the market for data management software. It employs the same proven methodology as The BI & Analytics Survey and The Planning Survey, which have been conducted annually since 2000, setting out to analyze market trends and produce meaningful comparisons of competing products across a wide range of critical software and vendor-related criteria.

The Data Fabric Survey also provides a detailed quantitative analysis of why customers buy data management tools, what they are used for, the problems they experience with the tools and how successful they are.

776 people surveyed, 19 data management products evaluated

19 data management products from different vendors are featured in The Data Fabric Survey 26. As well as products from well-known global giants such as Amazon, Microsoft and SAP, it also includes a number of specialist tools from smaller vendors.

Our analysis is based on a survey of 776 software users, consultants and vendors from all over the world, conducted from February to September 2025.

The Data Fabric Survey consists of three key components:

The Results

An overview and analysis of the most important findings and topical results from The Data Fabric Survey. This report covers the challenges faced with today’s data landscapes, approaches to tool selection, current trends in data management and more.

Vendor Performance Summaries

A series of executive reports on each product featured in The Data Fabric Survey. Each report deals with a single product and contains a short vendor and product overview by BARC’s analyst team as well as a summary of the relevant product-related survey results.

The analyzer

Gain access to our powerful interactive online tool, enabling you to perform your own custom analysis of the full survey data set from The Data Fabric Survey. The survey is so thorough it would be impossible to write about all the results. The Analyzer gives you the opportunity to dig deep into the survey data for yourself and extract the information you need.

For more information about the survey and its methodology, click here.

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Author(s)

Timm Grosser
Senior Analyst Data & Analytics

Timm Grosser is a Senior Analyst Data & Analytics at BARC with a focus on data strategy, data governance and data management. His core expertise is the definition and implementation of data & analytics strategy, organization, architecture and software selection.

He is a popular speaker at conferences and seminars and has authored numerous BARC studies and articles.

Jacqueline Bloemen
Senior Analyst Data & Analytics

Jacqueline Bloemen is a Senior Analyst for Data & Analytics, focused on data & analytics strategy and culture, architecture & technology, governance and organization. She is an author and speaker, and has been advising companies of all sizes and industries for over 40 years.

Her current research and consulting activities are focused on the transformation towards data-driven business and data democracy. She has been with BARC since 2005.

Florian Bigelmaier
Analyst Data & Analytics

Florian is an Analyst for Data & Analytics with a focus on Data Management. His primary interests include topics such as Data Catalogs, Data Intelligence, Data Products, and Data Integration.

He supports companies in selecting suitable software solutions, analyzes market developments, addresses the needs of user organizations, and evaluates innovations from software vendors.

As a co-author of BARC Scores, Research Notes, and Surveys, he regularly shares his insights and expertise. He frequently moderates events on data management topics. He is particularly fascinated by the rapid pace of technological advancement and the central role of data management in enabling the success of forward-looking technologies such as artificial intelligence.

Kevin Petrie
VP of Research at BARC US

Kevin Petrie is the VP of Research at BARC, where he leads the data management practice and writes about topics such as AI, data integration and data governance. For 30 years Kevin has deciphered what technology means to practitioners, as an industry analyst, instructor, marketer, services leader, and tech journalist.

Kevin built a data analytics services team for EMC Pivotal in the Americas and EMEA, and ran field training at the data integration software provider Attunity (now part of Qlik). A frequent public speaker and co-author of two books about data management, Kevin most loves teaching data and AI leaders about evolving strategies, tools and techniques to capitalize on the value of data.

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