Google Looker

What is Google Looker?

Google Cloud Platform Service for ad hoc query and visualization (dashboards) of data based on a script metadata layer with additional focus on embedded scenarios.

Self-description of Google Looker

No vendor self-description available
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Google Looker User Reviews & Experiences

The information contained in this section is based on user feedback and actual experience with Google Looker.

Individual user reviews for Google Looker

Role
Consultant
Number of employees
100 - 2.500
Industry
Retail
Source
BARC Panel, AI & Analytics Survey 27, 05/2026
What do you like best?

Link with Google social media.

What do you like least/what could be improved?

The product is not the issue, but the company has no strategy.

What key advice would you give to other companies looking to introduce/use the product?

Define a strategy.

How would you sum up your experience?

Minimal use, mostly export to XLS.

Role
Member of a cross-departmental BI/analytics team
Number of employees
100 - 2.500
Industry
Media/Publishing
Source
BARC Panel, AI & Analytics Survey 27, 05/2026
What do you like best?

Integrates well with the whole GCP that we use, making end-to-end dashboarding much easier.

What do you like least/what could be improved?

It lacks some of the functional depth of other BI software offerings.

What key advice would you give to other companies looking to introduce/use the product?

It's well designed and easy to use and set up, and will integrate well with your various data sources.

How would you sum up your experience?

A good standard dashboard offering that is constantly improving.

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