Data Culture Podcast

From Data to AI Culture – Winning the Head, the Heart and the Herd – with Stefanie Babka, Merck

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“I always say, you can’t learn how to swim if you don’t jump into the water. And it’s so important for people to be able to jump into the water and to really test it out.”

In this episode, Carsten Bange welcomes back Stefanie Babka, Global Head of Data Culture at Merck, for her second appearance on the podcast.

Stefanie shares Merck’s journey from pulling employees toward data topics to empowering them for AI knowledge. She reveals Merck’s framework for building data and AI culture: winning the head (skills), the heart (motivation), and the herd (collective behavior). Stefanie discusses an innovative “Everyday AI” campaign, the balance between speed and compliance, and the critical challenge of preparing leaders to delegate tasks to AI-augmented teams.

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Stefanie Babka on LinkedIn.
Carsten Bange on LinkedIn.
BARC on LinkedIn.
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This event addresses the core topics essential for building a strong data culture, including decision-making, data literacy, governance, and leadership. You will be able to participate in interactive sessions and network with peers who are leading data initiatives in their organizations.

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