Data Culture Podcast
How to build an AI strategy with business buy-in – with Emma Verhagen, Ideal Shift AI
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“You don’t build an AI strategy in a vacuum – it only works if it’s co-created with the business from day one.”
In this episode of the Data Culture Podcast, Carsten Bange speaks with Emma Verhagen, founder of Ideal Shift AI, about how to build AI strategies that deliver real value — with strong support from the business. Emma shares practical insights from her work across large organizations emphasizing the need for strategic alignment, speed, and co-creation from day one.
She explains how building an “AI community” from different levels of the organization helps ensure early buy-in and adoption.
Enjoy this episode!
Emma Verhagen on LinkedIn.
Carsten Bange on LinkedIn.
BARC on LinkedIn.
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