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Where Human and Artificial Intelligence Meet: Practical Applications of Data and AI Showcased at DATA Festival #Munich

DATA festival, the premier event showcasing the intersection of human intelligence and applications of cutting-edge artificial intelligence (AI), is set to return to Munich on March 19-20, 2024. Now open for registration, early-bird tickets are priced at €690, encouraging professionals from all industries to explore the practical applications of AI and data.

Over two dynamic days, DATA festival #Munich will host an array of experts and industry leaders, delving into the practical aspects of AI applications in solving real-world challenges. The event aims to transcend the AI hype, focusing instead on tangible progress and real-world solutions.

Event highlights

  • Generative AI & Machine Learning: Learn about the latest in machine learning and MLOps, including practical experiences in training GenAI systems.
  • Data Science & Analytics: Insights into advanced analytics, offering strategies to transform complex data into actionable intelligence.
  • Data Engineering & Architecture: Discussions will cover the shift toward data products and foundational aspects vital for AI-driven data strategies.
  • Data Mesh and Data Governance: We will discuss the intricacies of modern data architectures and governance.

Key themes

  • Data Culture: Strategies to foster a dynamic culture that promotes innovation and growth will be a central theme.
  • Women in Data: The event celebrates the role of influential women in creating a more inclusive and diverse data landscape.
  • AI for Good: Explorations into how AI can have a positive societal impact will be highlighted.

DATA festival #Munich is more than just a conference; it’s a bridge between theoretical knowledge and practical application. It unites data professionals committed to realistically integrating AI across various fields.

Call to action

Don’t miss out on this opportunity to benefit from two days of stimulating discussions, practical insights and industry-leading expertise. Secure your spot now to engage in pivotal conversations about the future of data, analytics and AI. Be part of a discourse that shapes emerging AI trends and acquire knowledge to drive transformative change in your business.

For more information and to register, visit

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BARC is a leading analyst firm for data & analytics and enterprise software with a reputation for unbiased and trusted advice. Our expert analysts deliver a wide range of research, events and advisory services for the data & analytics community. Our innovative research evaluates software and vendors rigorously and highlights market trends, delivering insights that enable our customers to innovate with data, analytics and AI. BARC’s 25 years of experience with data strategy & culture, data architecture, organization and software selection help clients transform into truly data-driven organizations.


Axel Bange

Axel Bange

+49 931 880 651 0
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