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7.3/10
7.3
User Experience
7.3/10
7.3
Functionality
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9/10
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Zoho Analytics

What is Zoho Analytics?

Business user-oriented tool for (ad hoc) reporting, analysis and dashboards with a visual drag & drop user interface. Additional modules for e.g. data preparation and content for industries and topics available.

BI, Analytics & CPM
●● Reporting / Dashboards
● Analysis
● Advanced Analytics
– Planning
– Financial Consolidation

= Function covered, ●● = Functional focus

= Function covered
●●
= Functional focus

About Zoho Analytics

Self-description of the vendor

No vendor self-description available
References
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Partners
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Zoho Analytics BARC Review & Rating

Provider and product description

Zoho Corporation began life in 1996 as Adventnet, Inc., which focused on building network management products. The company was renamed in 2009 and now operates three distinct divisions including Zoho, which develops and sells a suite of business applications. Zoho Corporation remains privately held.

Headquartered in Chennai, India, Zoho currently has additional offices in India as well as sites in the United States, China, Mexico, Australia, Netherlands, United Arab Emirates, Japan and Singapore. The company employs around 15,000 people.

Its business application suite covers BI & analytics, CRM, project management, accounting, human resource management, marketing and support. Zoho currently serves more than 17,000 customers worldwide with its BI & analytics platform.

Zoho Analytics, first released in 2009, is the central BI & analytics platform in Zoho’s portfolio. With Zoho Analytics, the vendor provides unified data management and business analytics to its customers. It supplies a large number of connectors to data sources which can be integrated in a central data model designed for use by business users. Business connectors for Zoho and non-Zoho apps can automatically identify and map table relationships, create domain and cross-domain models, train the NLQ engine and create sample reports and dashboards to speed up implementation of BI & analytics. Customers can access these models using APIs.

Zoho further serves business users with its natural language assistant Zia. Users can ask questions using ‘Ask Zia’ and analyze the underlying data without the need to create new content. Moreover, with Zia Insights, the software offers natural language generation (NLG) to provide in-depth information about displayed data and help business users to interpret it. Zoho Analytics is also integrated with Zoho Cliq to provide chat-like collaboration capabilities.

Zoho Analytics can be used as a self-service BI & analytics platform and can be embedded in Zoho’s own or third-party applications. It can be deployed on premises, on Zoho cloud and on third-party cloud infrastructures such as GCP, AWS or Azure. Its pluggable micro services architecture for public cloud deployments offers the flexibility to use third-party components such as AWS caching instead of those offered by Zoho.

Zoho’s Data Prep solution provides business analysts with an appealing and intuitive user interface for data ingestion and wrangling combined with guidance for possible preparation steps. Sophisticated data profiling features add value for customers when preparing data, decisively speeding up the identification and correction of issues in data.

Strengths and challenges of Zoho Analytics

BARC’s viewpoint on the product’s strengths and challenges.

Strengths
  • Completely web-based, business-user-oriented BI & analytics platform with functionality for ad hoc analysis, dashboards and data preparation
  • Many pre-packaged BI & analytics applications for different data sources (Zoho and third-party) with predefined data models and content to speed up implementation
  • Competitively priced product with a compelling scope, attractive for companies that want to provide access to data to more users at an affordable price
  • Conversational analytics with ‘Ask Zia’ supports natural language queries in multiple languages against data from the semantic layer to help business users search for insights
  • Data storytelling through slideshows embedded in ‘Zoho Show’ to connect the ‘last mile’ of information presentation directly to the BI & analytics platform and get rid of error-prone copying
Challenges
  • Visual data exploration capabilities are limited to interactive dashboard applications, increasing the effort required to generate insights from new data sets or new combinations
  • Limited advanced analytics capabilities and ML-based guidance for business users during analysis
  • Formatting and layout of print-oriented reports not as feature-rich as leading products
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Zoho Analytics User Reviews & Experiences

The information contained in this section is based on user feedback and actual experience with Zoho Analytics.

The information and figures are largely drawn from BARC’s The BI & Analytics Survey, The Planning Survey, The Financial Consolidation Survey and The Data Management Survey. You can find out more about these surveys by clicking on the relevant links.

Who uses Zoho Analytics in a BI & analytics context and how

Why users buy Zoho Analytics and what problems they have using it

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Full user reviews and KPI results for Zoho Analytics

All key figures for Zoho Analytics at a glance.

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Individual user reviews for Zoho Analytics

Role
Consultant
Number of employees
100 - 2.500
Industry
IT
Source
BARC Panel, The BI & Analytics Survey 25, 04/2024
What do you like best?

Very easy to develop dashboards and reports. Very powerful tools for distribution of dashboards and reports. Not Expensive. Very intelligent. Upgrade pricing for new users and more data.

What do you like least/what could be improved?

Help is English not in Spanish.

What key advice would you give to other companies looking to introduce/use the product?

The same with any other BI software, plan before developing the solution..

How would you sum up your experience?

Great product.

Role
Consultant
Number of employees
100 - 2.500
Industry
Manufacturing
Source
BARC Panel, The BI & Analytics Survey 25, 05/2024
What do you like best?

Data integration to disparate systems.

What do you like least/what could be improved?

Lack of AI driven documentation to support dashboards, reports, and queries.

What key advice would you give to other companies looking to introduce/use the product?

Get the data source and data feeds right first. Don't allow anyone to build anything. Avoid personal silo cultures.

How would you sum up your experience?

Great product, tightly bound to other Zoho business applications but able to accommodate other brand generating core data.

Role
Head of a separate BI/analytics organization unit
Number of employees
Less than 100
Industry
Healthcare
Source
Invited by the vendor, The BI & Analytics Survey 25, 06/2024
What do you like best?

Customer service and user friendly software.

What do you like least/what could be improved?

More integration to 3rd-party products.

What key advice would you give to other companies looking to introduce/use the product?

Pay for instant chat support.

How would you sum up your experience?

Very good product and service.

Role
Employee of a cross-departmental BI/analytics team
Number of employees
100 - 2.500
Industry
Services
Source
Invited by the vendor, The BI & Analytics Survey 25, 05/2024
What do you like best?

Zoho analytics tool connected with any other Zoho product like CRM, People and with that we can synchronize the data and create beautiful dashboard and report to present our analysis in front of stakeholders, new features like Chat GPT, Ask Zia this features i like the most.

What do you like least/what could be improved?

Sometimes the support team take more time than usual.

What key advice would you give to other companies looking to introduce/use the product?

If you want to save your license and many other costs use Zoho as all in one solution.

How would you sum up your experience?

Very good product made in India.

Role
CEO
Number of employees
Less than 100
Industry
Services
Source
Invited by the vendor, The BI & Analytics Survey 25, 05/2024
What do you like best?

Ease of use and integration with ZOHO books.

What do you like least/what could be improved?

Data extraction and ETL is somewhat limited.

What key advice would you give to other companies looking to introduce/use the product?

If you are primarily using other ZOHO products Analytics would be a good option for analytics.

How would you sum up your experience?

Works well for smaller organizations

Role
Project Management and Service Delivery
Number of employees
Less than 100
Industry
IT
Source
Invited by the vendor, The BI & Analytics Survey 25, 04/2024
What do you like best?

Friendly and easy to use dashboard and features. Quick and satisfactory response from support team.

What do you like least/what could be improved?

-

What key advice would you give to other companies looking to introduce/use the product?

They will get good value for money.

How would you sum up your experience?

Meeting and surpassing expectations.

Role
Project manager for BI/analytics from business department
Number of employees
100 - 2.500
Industry
Non-profit
Source
Invited by the vendor, The BI & Analytics Survey 25, 04/2024
What do you like best?

Fast processing, forecasting feature are both good. Tutorials are pretty good too. User interface is quite intuitive. Was using Chartio before it was bought out and all their clients dumped, but we then went with Zoho over Power BI and Tableau was too expensive.

What do you like least/what could be improved?

Resolution of some exported graphical PDFs is poor, including un-editable font size of axis labels.

What key advice would you give to other companies looking to introduce/use the product?

User interface is quite good.

How would you sum up your experience?

Very Positive. I have not begun to plumb the depths of its features.

Role
CEO
Number of employees
Less than 100
Industry
Retail
Source
Invited by the vendor, The BI & Analytics Survey 25, 04/2024
What do you like best?

I liked the service to help me create a database for the information I need.

What do you like least/what could be improved?

What I do not like is that I have zero training. I am sure the program can do so many things but I am only touching the tip of the iceberg.

What key advice would you give to other companies looking to introduce/use the product?

Have videos by the developers for training on YouTube so we can see what we are doing. There are many reports pre-published but I have no idea why I would want to use any. Maybe sort the reports by industry so we can see what is better for us and what is close to our industry.

How would you sum up your experience?

So we can see where the inventory is. I am hoping after time we can use it to help make better decisions about purchasing and just in time inventory.

Survey Information
Number of reviews for Zoho Analytics
33
Reviewed versions
100% Cloud Version
Peer groups in the survey
Midsize/Departmental Implementations, Report & Dashboard Focus, Analysis Focus
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